The NYX Rithickulous Brow Mascara is the latest brow launch from NYX, and it is marketed as being a volumizing brow mascara offering up to 24 hours of wear time. Keep on reading to find out more…
NYX Rithickulous Brow Mascara is a brow volume mascara that NYX describe as being a ‘gamechanger’ for buildable, thick brows.
It has an innovative whipped formula containing biotin and hair-like fibers.
The lightweight, airy mousse formula delivers thick volume, thick pigment and thick wear, all in one trip, while the precision brush allows you to build your brows from naturally thick to Rithickulous.
NYX describes the Rithickulous Brow Volume Mascara as offering 24 hours of wear time, with fade-proof, transfer-proof and smudge-proof technology.

The NYX Rithickulous Brow Mascara is available in eight shades, and they all look like they lean very warm, even Taupe looks like a chocolate brown and not at all taupe, so it might be the kind of product you’re going to want to test instore, if you don’t want an overly warm brow color.
Here are the 8 shades available;
- Platinum Blonde
- Taupe
- Blonde
- Chocolate
- Ash Brown
- Brunette
- Espresso
- Black
For the directions, NYX recommends brushing upward through your brows and layer the lightweight formula to desired thickness, and it is available now.

