Essence have been hinting at their new Essence Beary Much Lip Oil for the past week over on their Instagram. They already some bear themed products within their collection, like The Rare Bears Blind Boxes, and now we have an adorable bear themed lip oil.

Essence have done a really cute advertising campaign for the launch of the Essence Beary Much Lip Oil, putting the lip oil in a claw machine, with the claw grabbing the bear shaped figure on the top of the lid.

There is just one shade available, and it looks like it’s a clear lip oil with lilac micro shimmer suspended within it, which you apply with a doefoot applicator.
Essence have called the “shade” of the lip oil RaspBeary Kiss 01, so I’d assume the lip oil has a raspberry scent and/or flavour.

When applied, the transparent lip oil gives your lips a subtle pink shine with a juicy, light-reflecting finish, and when it launches it’ll be €3.49 for 2.8ml.